Why choose pouch packaging for your pet products?

In the UK we love our pets.  We go the extra mile for them most days, daily walks, nutritious food, warm, comfy habitats.  All they need for a happy and healthy life.

The pet food industry has moved forward significantly in recent years with a much wider and sophisticated range of pet food types, including powders, raw foods, dry biscuits, wet food, grain-free and so on. It has become more humanised, as we focus more on our own health and well-being, this has filtered through to what we choose to give our pets to eat.

According to UK Pet Food, it is estimated that in 2024, 60% of households in the UK own at least one pet with a total spend on pet food of £4.1bn, up from £3.8 bn in 2023.

As expected, dog food and cat food take the biggest market share; in 2023 £1.84bn for the dog food market and £1.43bn for cat food products.

Having created all this fabulous pet food is the first step.  It also needs to be packaged so that it has maximum shelf appeal and reaches the end user in pristine condition, safe and secure.

Key Benefits

There are many benefits of using a pouch to package and present pet food and pet treats.

Eliminating the bulky can option.

Pouches are durable and lightweight, can cope with the rigours of the modern supply chain and use less carbon footprint.  They are easy to pack, store and transport so an eco-friendly option.

Sizing

Pouches can be manufactured in multiple sizes, to perfectly fit the product.

Better visibility.

Pouches stand proudly on the shelf, offer maximum space for design and branding and take print colour and other print effects really well to provide eye-catching packaging.

Suitable for all animals.

Pouches can be used for pet foot and treats for all types of animals and birds.

Better experience for end user.

Pouches are easy to store at home, easy to open and close. No ring pulls or can openers required.

Improved protection for the products.

Pouches keep the contents away from oxygen, moisture and aroma, extending shelf life whilst keeping the taste fresh and appealing.

Useful Pouch Features

We can pretty much provide a pouch to suit specific requirements, using a variety of forms and constructions created from recycled or recyclable materials.

We tailor-make our pouches in-house, from pellet to final product and are able to offer a variety of bag and pouch styles and formats including stand-up pouches and Doy packs.

All of these can be supplied with a range of useful features that include:

• Handles
• Laser- scoring for easy opening.
• Resealable closures, useful for refill applications.
• Tear Notches
• Top Slider closures

We work with several renowned UK pet food brands and have an experienced team who can help package and present your products in the best possible way to reach your goals, both sustainable and revenue based.